Online Search and In-Store Purchase Webrooming: The Mediating Role of Perceived Risk and the Moderating Role of Product Type. Marketing Science & Practice Journal, [S. l.], v. 1, n. 1, 2026. Disponível em: https://enbtr.com/index.php/MSPRJ/article/view/11. Acesso em: 14 may. 2026.